Meet Michael Feigin, Esq., Patent Attorney
Michael Feigin is a patent and trademark attorney who works with small businesses, startups, corporate clients and individuals— anyone who has intellectual property that needs protection.
By working for patent and trademark law firms in Livingston and Clifton, New Jersey, he received extensive training from patent attorneys and veterans of the AT&T patent department. Then, Michael decided to open his own practice in August of 2007.
Many small business owners don’t know where to start when it comes to protecting things like their business logo. I asked Michael some common questions to shed some light on the basics of intellectual property protection:
Q&A: Protecting Intellectual Property
Q: What one important thing should small business owners know about intellectual property?
Michael: Talk to a patent attorney early. A patent attorney working with you will guide you in the right direction. If you wait, it may be too late to protect what you want to protect – and much more costly.
Q: What can small business owners do to prepare before talking to an attorney?
Michael: Get educated. Learn more about what goes into a patent or trademark and the process of getting one. Make sure you understand what needs to be protected; the patent guide that I put together for my clients explains a lot of this, that’s one good place to start.
Q: Why should intellectual property be one of the first things a small business owner thinks about?
Michael: You need to protect yourself and your business. In a free-market economy anyone can copy anything. Intellectual property is sort of the opposite of that; it’s the only thing that keeps people from copying you. Your name and your brand are very important and you need to have them protected to ensure that other people can’t sell goods under the same name or aren’t using the same idea that you protected with a patent. It also adds value to your company on its own because it gives you something you can license and sell to others, whether it be your name or the goods you’ve protected.
If someone starts selling your products or using a similar name, it can become very, very difficult and very costly to stop them – if you don’t have it protected.
Protect your name and the goods you’re selling from the beginning and you’re basically protecting your entire business.
Q&A: Owning a Small Business
Q: What do you wish someone had told you when you started your business?
- Keep your costs down when you’re starting up.
- Set things up efficiently at the beginning because it’s harder to find the time and energy to fix them later.
- Don’t cut corners; do things professionally – this will pay off in the long run. Think about how you want to present yourself to your customers.
Q: What do you like most about what you do?
Michael: I like learning new things everyday and my clients are always coming to me with new things, which keeps things exciting and interesting. I get to hear about the latest stuff, sometimes before it hits the market and get to help along in developing it.
Michael has been a valued customer since 2009:
“I love PaySimple, it makes everything so much easier. It keeps track of your invoices and you can make money easier with the invoice system.” Read how PaySimple has helped his business grow.
“I answer my own phone. If you call me, you’ll speak to me. I just like everything to be done professionally and as streamlined and high quality as possible.”
To learn more about Michael or about intellectual property law: http://patentlawny.com/
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