There is a simplicity in the way a retail business operates that cannot be replicated in a business that sells services like landscaping, or dance classes, or that raises funds for a nonprofit mission. Solutions exist to help make running a business easier but they are largely built around the retail model where a customer meets a vendor, buys a widget, and then goes about their life. Conversely, a landscape business is often working with a customer that wants a weekly or monthly service provided. So when that customer buys their landscaping service, the purchase needs to be tied to a recurring payment schedule, that is also tied to that unique customer. For a service-based business, that customer account that they are building is one of the most important pieces of insight into success for their business.
5 Challenges of Service-Based Business
1 – Generating more business
- How will I expand my offerings?
- How will I reach more potential customers?
- How can I save time selling so I can better serve my customers?
2 – Providing a professional shopping experience
- How do I accept multiple kinds of payment?
- How do I sell services online in a way that represents my business well?
- How do I make buying my services easy for my customer?
3 – Saving time
- How do I organize my customer information?
- How do I spend less time on follow-up emails for payment?
- How do I better understand how my business is doing?
4- Managing the day-to-day of their business
- How do I grow my business?
- How do I market better without spending too much time on those efforts?
- How do I easily sell my services online, if I don’t have a developer for my website?
5- Having financial stability
- How do I keep track of orders?
- How do I uncover revenue in my existing customer base?
- How can I find new sources of income within my business model?
Service Commerce is the Future for Businesses that Sell Services
“In the same way that retail businesses have benefited from the growth of eCommerce, service businesses owners will benefit from service commerce innovations that will bring them closer and closer to a life that moves in a fluid motion–from work to home, to play.” – Eric Remer, read the rest of his story about Service Commerce and PaySimple.
We’re excited to soon be launching our new Online Store for services. This is an important step in offering Service Commerce solutions to our current and future customers. The online store runs in the background, which will allow businesses to accept new orders while they sleep, while with their families, or while they work on other parts of your business.