Reads of the WeekWe know you’re busy, so we pulled together the most interesting reads of the week for topics affecting small business owners. Feel free to add your own favorites that we may have missed in the comments.
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One of the hardest decisions you’ll make in your life is the decision to focus 100 percent on making your dream a reality. Sooner or later, you will doubt yourself in your journey. And that’s okay. Every iconic leader, from Thomas Edison to Michael Jordan to Tony Robbins, has felt this uncertainty in one form or another through their career.  What is the difference between those who persevere and those who quit? Read on to find out what it takes to cross the success line.

Following your dream is the fun part, and it’s even more fun when you make money doing it. Inevitably, you’ll encounter customers that can’t or won’t pay you. If you’re too lenient, you could go bankrupt and if you’re too aggressive, you could find yourself being sued by a federal agency or a state’s attorney general. This last mistake—being too aggressive—could have dire consequences for your business. Read on to make sure you get paid without breaking the law.

You may have many great ideas about what your business will do, how it will operate, and the value it will bring to the customer. But are you making customer service a priority in your business? If not, there are a number of steps you can take to reverse the trend and start treating customers the way you envisioned them to be treated.

We’re in the throes of the coughing, sniffling, sneezing, hacking season, so how are you handling health care for your employees under the not-so-new Affordable Care Act? Some small-business owners are snubbing the new health-insurance exchanges, operating under the Small Business Health Options Program (SHOP), citing limited federal tax credits and a small menu of insurance offerings. Through SHOP, some business owners can qualify for tax credits worth up to 50% of their contribution toward their employees’ premium costs. What’s working for you?

Not sick but just sick of thinking about work? Take a quick break with these 3 podcasts recommended by Wired magazine. Find a dose of sarcasm, survival tactics and stories from people who persevered, or just a quick listen to some “awesome weirdos”.

PaySimple

PaySimple

PaySimple is the leading provider of Service Commerce solutions, supporting the success of thousands of SMBs across the country. Its solutions change the lives of business owners by bringing simplicity and flow to their businesses. Service-based businesses can expand marketing, accept payments, and improve customer retention using one SaaS platform. Products include: ecommerce, appointment scheduling, credit card processing, recurring billing, mobile payments, secure customer management, e-invoicing, cash flow reporting, e-check processing, and more. PaySimple is headquartered in the heart of downtown Denver, CO.

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