We know you’re busy, so we pulled together the most interesting reads of the week for topics affecting small business owners. Feel free to add your own favorites that we may have missed in the comments.
Lots of people offer advice on how to build your business, but not all start out selling door-to-door before becoming one of the top trusted consumer service business leaders. Read on for more on how Angie’s List’s founder launched her online business and her top 5 strategies for building your business.
Competitors come in four basic varieties. If you’re a small business owner, none of these competitor types should be new to you. What may be helpful to know is how are they different, and therefore, what approach should you take with each?
Looking for a talented marketing pro or financial adviser to provide some assistance for your business, but think you can’t afford them? It can be both time-intensive and expensive to find the right person, company and fit to deliver what you need. What if some of the legwork had been done for you and you could just search a prescreened, affordable, database of talented ops, IT, marketing and finance experts? Well, you may just be in luck.
Find a pro to manage some of your day-to-day operations is a big task, but if you accept the majority of your cards in person, are you ready for chip-based cards? Set for October 2015, liability for transactions with fraudulent credit and debit cards will shift from the card companies to retailers, if the retailers haven’t invested in terminals that don’t accept chip-based cards. Read on to find out how this may impact you.
Social media has continued to increase in popularity as a top marketing tool for businesses, but how many companies are making mistakes that are taking a toll on their success rate? Break these bad social media habits and find your true fans and followers.
Have you hired someone who isn’t fitting in or performing up to par? Sometimes you need to toss out a bad apple–but there might be opportunities for saving strong employees. Letting someone go can be one of the toughest decisions a small business owner has to make. Read on for helpful steps to determine your best course of action.