Lisa Hephner

It’s Time to Gear Up for Small Business Saturday 2016

Posted by in Tip of the Week

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With Halloween now firmly in the rear view mirror and today the first of November, the holiday season is inescapably upon us. Thanksgiving is just 23 days away, and Small Business Saturday a mere two days after that on November, 26th. American Express, the sponsor and founder of the day and the associated “shop small” initiative, has already kicked off its planning and promotion, including registration for all American Express cardholders to earn 2x points for shopping at registered small businesses from now through the end of the year. So now’s the time to get your small business on the list and take advantage of the entire promotional period in addition to special Small Business Saturday events.

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Eric Remer

PaySimple Enters Next Phase of Growth with $115M Investment From Providence Equity

Posted by in Products and Innovation

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Last week, we announced that we have received a significant growth investment from Providence Strategic Growth (PSG), the growth equity affiliate of Providence Equity Partners. With the excitement that comes with this type of an event – out of a business that started from scratch 10 years ago – we are happy to reflect on our road so far. But, we are even more excited to begin the next phase of PaySimple and work with PSG, who shares in our vision and has the experience and expertise to help us more quickly realize our core mission: to make the lives of business owners easier.

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Lisa Hephner

11 Small Business Treats for Halloween

Posted by in Tip of the Week

halloween-candy
Halloween arrives next Monday, though for many the celebration starts this Friday and runs through the weekend. While one can’t overestimate the joy of unlimited candy, zombie walks, and monster mashes, the small business owner in you deserves a treat as well. The following truly useful free resources are sure to please and will help you run a successful small business.

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Lisa Hephner

Does Your Small Business Have a Friendly Fraud Problem?

Posted by in Tip of the Week

friendlyfraud
Also known as chargeback fraud, friendly fraud occurs when a consumer purposely makes a claim to their bank or credit card issuer with the aim of getting an undeserved refund. It may not get the press associated with major breaches of credit card data, it may not have the cloak-and-dagger drama of rings of foreign criminals committing large-scale bank fraud, and it may not spark the type of consumer outrage that stolen credit-card shopping sprees do. However, all those types of fraud typically result in losses for card issuers, not the merchants who get caught-up in the fraud. Friendly fraud has a hugely disproportionate impact on merchants, and particularly small merchants who cannot afford to (or do not even have the opportunity to) defend themselves against these duplicitous claims.

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Lisa Hephner

13th Annual National Cyber Security Awareness Month: Events & Resources for Small Business

Posted by in Tip of the Week

cyberaware
October 2016 is the 13th annual National Cyber Security Awareness Month (#CyberAware). Lead by the U.S. Department of Homeland Security and the National Cyber Security Alliance, the month is designed to be a collaboration between government and industry with the aim of providing both businesses and individuals with the information and tools they need to ensure their security in the increasingly online world.

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Sarah Jordan

3 Reasons Online Stores are Failing Your Service Business

Posted by in Accepting Payments, Small Business

Handsome Man shopping online

Retail-based shopping carts can be great solutions for businesses trying to sell online. But for service-based businesses, sometimes they aren’t doing any favors.

The ecommerce industry is ever-growing, and in many ways, has helped level the playing field, enabling smaller businesses to capture online business and compete with retail giants. However, service-based businesses have been at a disadvantage in this arena, especially when it comes to website and shopping cart solutions available. Why? Because they’re built for retail…

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PaySimple

The Holiday Season is Coming, is Your Business Ready?

Posted by in Leadership, Small Business

Confident male designer working on a digital tablet in red

The holiday season brings many opportunities for businesses to increase sales, increase brand awareness and be a part of a huge, nationwide campaign and focus. As the season approaches it’s important to start thinking about how you will involve your business in the shopping excitement surrounding the holidays. Many business owners aren’t sure where to start or approach their planning. The reality is that once you have a roadmap to follow, you’ll know exactly what pieces need to go into place. So, what should you be doing?

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Lisa Hephner

5 More Windows Freeware Applications for Small Business Owners

Posted by in Tip of the Week

software
One continuing mission for this Tip of the Week series is to provide information about free software that can help your small business function more efficiently. And while “free” can often be a relative term, there really are truly useful software applications available that you can download and use with no payment required. The following five Windows applications can help boost your small business productivity without impacting your budget:

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