PaySimple

The Holiday Season is Coming, is Your Business Ready?

Posted by in Leadership, Small Business

Confident male designer working on a digital tablet in red

The holiday season brings many opportunities for businesses to increase sales, increase brand awareness and be a part of a huge, nationwide campaign and focus. As the season approaches it’s important to start thinking about how you will involve your business in the shopping excitement surrounding the holidays. Many business owners aren’t sure where to start or approach their planning. The reality is that once you have a roadmap to follow, you’ll know exactly what pieces need to go into place. So, what should you be doing?

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Lisa Hephner

5 More Windows Freeware Applications for Small Business Owners

Posted by in Tip of the Week

software
One continuing mission for this Tip of the Week series is to provide information about free software that can help your small business function more efficiently. And while “free” can often be a relative term, there really are truly useful software applications available that you can download and use with no payment required. The following five Windows applications can help boost your small business productivity without impacting your budget:

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Synthia Hernandez

The Draw Shop Built a Business off of Bringing Marketing to Life

Posted by in Accepting Payments, Small Business

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The Draw Shop has been in business for about six years. They create marketing videos that are hand drawn, with all-original artwork matched to the pace of a voice over to create highly engaging custom white board videos.

“They blend professional quality audio with real-time illustrations that come to life before the viewer’s eyes, whiteboard animation makes even dry material interesting.”

      – Kate Harrison,

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Lisa Hephner

5 National Small Business Awards You Can Win Now

Posted by in Tip of the Week

winner
You know how great your small business is; your customers know how great your small business is; so isn’t it time for some recognition and unbiased external validation? One way to get it is to nominate yourself for local, regional, and national small business awards. If you win, not only do you get third-party validation that your small business is on the fast-track to success, you will typically also get cash and service awards that are designed to help your small businesses continue to grow and flourish. Even if you don’t win, you’ll still get free publicity during the nominating process via the contest sponsors’ promotion efforts and via online entry viewing and public voting.

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Jessie Van Gundel

A Quick 2-Step Guide to Growing Your Business

Posted by in Small Business

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You started your business, you did all the right things (business licenses, patents, bank accounts, built a website, etc). Things are going pretty well, but you know you need to grow your revenue in order to really grow your business.  It can seem daunting to many business owners to decide which steps to take next. To make this process more doable, try to focus on a couple of goals. In this case, let’s talk about growing your business by getting new customers and boosting revenue from your current/retained customers.

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Lisa Hephner

Business Dining Etiquette Tips

Posted by in Tip of the Week

restaurant
When it comes to business dining, no one wants to be “that guy”- you know the one: he orders the surf & turf while everyone else is eating tuna sandwiches, he consumes six beers at lunch, he asks about your religious beliefs, and he gets gravy in the communal butter. Everyone has a horror story to tell regarding a meal with “that guy,” and whether he ruins a business meal at which you are host, is a member of your team reflecting poorly on your small business, or simply makes you a very uncomfortable guest, the experience can be both mortifying and memorable.

Even if your small business can’t afford to be magnanimous with frequent meal invitations, you will undoubtedly find yourself a guest of vendors or dining with peers at industry or networking events. In short, we work together and we eat together—and like it or not how you present yourself at the table will impact how successfully you can conduct business.

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Jessie Van Gundel

Three Tips for Selling Services Online

Posted by in Accepting Payments, Small Business

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Many business owners are aware of the opportunity that exists in selling online but are at a loss for where to start, especially when it comes to selling services as opposed to physical retail items online.

If you are like many of the service-based business owners we talk to you, you might be concerned about how you will manage your customers once you start selling online. The following tips will help you identify the right solution for your business, as well as what you can do to sell smarter online.

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Lisa Hephner

Celebrate Fight Procrastination Day…Today!

Posted by in Tip of the Week

time
I started researching content for this post yesterday, but put off writing it until today. And before getting down to putting words to paper, I may have read email in multiple accounts, checked my NY Times and WSJ news feeds, reviewed past blog posts, and snuck in a few games of Candy Crush (Sweet!). Though as you are reading it now, clearly I have brought this post to completion and in the process of combating the urge to do anything but blog, joined the ranks of Fight Procrastination Day celebrants. And, whether you view thwarting the urge to do anything but what needs to be done as a religious right or merely as joining the celebration—today (September 6) is the official day to do right now what you would rather (or are genetically inclined—more on that later) to put off until tomorrow.

You could read this post now and tell yourself that the wisdom imparted will help you get in the mood for that important task you should really be tacking instead. Or, you could put off reading it until later and get back to that amazing piano playing cat. In the spirit of the day, I shall assume your decision to proceed immediately, and proceed myself. Read on…

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PaySimple

The 5 Easy Ways to Shrink Your Business’ Spending

Posted by in Small Business

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One way service businesses can get a better hold of their cash flow is by getting a clear picture of their business spending and then finding ways to trim that back. To help you evaluate areas of your business where you might be able to save to save, here are five easy ways a business can cut costs, without compromising the quality of goods or services.

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Lisa Hephner

How Same Day ACH Can be Advantageous for Small Businesses

Posted by in Tip of the Week

ach
Do you use ACH transactions as part of running your small business? You do if you provide a direct deposit option for payroll, if you make electronic payments to the government for payroll taxes, if you use online banking to make bill payments, receive customer-initiated online banking payments for your invoices, or if you process direct debits from your customers’ bank accounts. (If you don’t you’re missing out on a major convenience and cash flow enhancement– talk to your bank, your payroll processor, or a payment gateway like PaySimple to learn more.)

If your business does use ACH, you’ve probably heard rumblings about “Same Day ACH” which has been in the news recently as the date for initiating Phase 1 of the program approaches. That date is September 23, 2016. For consumers and businesses alike, it means the ability to move money faster, which is in most cases a good thing. But, will Same Day ACH help your small business operate more efficiently?

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