We recently posted an article highlighting 5 ways to use a [Book Now] button to drive more online appointments. If your business is newer to online appointment booking, we recommend checking out that post. It will help you build a great foundation for online appointment booking and will help get the word out to your customers. If you are ready to take it to the next level, read on!

Take Your Small Business From Scrappy to Successful

Lessons on growing up a business from entrepreneurs like you.
Click here to access the FREE [eBook]

Linking to your top-level booking page is great to let customers explore your service offerings and providers. Another method is to send the customer through the straightest path to deeper pages within your booking engine. Below are ideas to market specific services and providers:
1. Add a [book now] or [check availability] next to a specific service or service provider on your website.

Vitruvian Fitness

 

 

 

 

 

2. Want to run a promotion on a specific service? Use the deep link to hyperlink social media, email or website content.
deep link email example

 

 

3. Standardize service providers email signatures to include a [book my time] link to send customers right to your availability page.

email signature link to booking page
4. Contributing to a blog or article? Link directly to your service provider page or to the specific service outlines in the post.

article-appointment-example

 

 

Excited about this feature? Get it today with a free BookSimple account, powered by PaySimple.

If you’re a current customer, go to your booking page, click on the service or service provider and use the browser URL to link your buttons and text.

Amanda Jurgens

Amanda Jurgens

Amanda is the Marketing Automation Manager at PaySimple responsible for email marketing strategy, development and optimization. In addition to a well-executed marketing campaign, Amanda loves outdoor activities in all of Colorado’s seasons, dog kisses and concerts.

More Posts - LinkedIn