Kristin Piccirillo

4 Reasons Why Apple Pay Will be Huge, and Why Your Business Doesn’t Need It

apple-pay-walkthrough-3We all heard stories this week about how Apple Pay will change the way businesses accept payments, and many of us have already been paying for our coffee with a phone for a few years. But, what does it mean if your business isn’t the size of Macy’s or Whole Foods (two initial Apple Pay partners) -- should you rush to get NFC? Should you be worried about losing business to...

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Lisa Hephner

What’s in a Small Business Name?

paysimple_cloudWhat’s in a Name? Whether it’s the name of your new small business, or the name of your new product offering, a name can mean the difference between having a devoted customer base and becoming a laughing stock. Getting the name right the first time is not only important to a successful launch, it can make your branding and marketing life substantially easier and more effective throughout the life...

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Lisa Hephner

Two “Get Even” Apps for Small Business Travel

flying_busIf running your small business requires you to travel, living with the indignities and inconveniences of long days in airports and on flying busses airplanes is likely unavoidable. These two services, available online or as mobile Apps, give you a sporting chance of recovering for your lost time and aggravation....

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