Lisa Hephner

The Art and Economics of Delegating: Help for the Small Business Superhero

sbmanSmall business owners are superheroes! Ask a small business owner how many hats she wears and you’re likely to get an earful. However, no matter how much you can do, you probably can’t do everything required to effectively run and grow a small business all by yourself. And, you probably don’t want to. Luckily, there are highly talented people out there who do have great...

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Lisa Hephner

Getting It Out: 4 Tips for Extracting Content from PowerPoint, YouTube, Acrobat, & other Files and Online Sources.

File Extraction FUnnelHave you ever been frustrated by receiving a presentation or document from which you can’t copy a picture or video? Have you ever wanted to grab a YouTube video and use it, or a small piece of it, in an off-line presentation? Have you ever screamed at Google Maps because it won’t print the map view exactly as you have it on screen? If so, then read...

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Lisa Hephner

Small Business Optimism Looking Up for 2015

nfibEach month, the The NFIB (National Federation of Independent Businesses) Research Foundation has published the Small Business Optimism Index—a measure of how small business owners feel about current business conditions and the outlook for the upcoming six months. The index rose two points to 98.1 in the December report (based on a November, 2014 survey of independent small business owners conducted before the bulk of holiday shopping was...

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Lisa Hephner

Small Business Tip of the Week: The Best of 2014

bestof2014Tis the season for year-end wrap-ups; and as today is the last Tip of the year, a best of list seems fitting. The following are the most popular tip posts from 2014, along with posts from previous years that generated the most traffic in 2014. If you missed them, or simply meant to check out the links but never had the time, here’s another chance to take a look. ...

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